ChromaWay makes strategic investment in VRM

ChromaWay makes strategic investment in VRM

ChromaWay has made a €2M strategic investment in the Sports Tech company VRM (Virtual Revolution that Matters) and will further explore opportunities to work together in the creation of metaverse, NFT, and gaming content.

VRM has established itself as a key player in the metaverse market in Europe, representing 50+ brands and amassing over 150,000 users. VRM has partnerships to create NFTs and/or virtual content for several high profile partners including Turkish Airlines EuroLeague Basketball, LaLiga, Roland Garros, and F1 Virtual Paddock Club.

In a recent collaboration, VRM has created the ‘Trophy and Rings’ NFT collection to commemorate the 2022 Turkish Airlines EuroLeague Basketball Champions. The collection gives fans a new way to interact with the players and teams they love through the use of Web3 (

“VRM has developed an impressive list of clients and is at the forefront of both licensed NFTs and the rapidly expanding virtual experiences market. We feel that our blockchain technology together with their expertise can combine to create next level experiences that will delight both end users and clients.” Henrik Hjelte, CEO of ChromaWay

To learn more about VRM, check out their website here.

For more information about ChromaWay, visit the website here.